Conquering Mailer’s Block with Manon Wogahn
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Authors know that an active mailing list is important—but what do you actually write in a newsletter? How do you promote your books without sounding (or feeling) overbearing? How do you ensure that subscribers will want to open your emails?
In this interview, Tara R. Alemany and Manon Wogahn, Publishing Operations Manager for AuthorImprints, talk about the key components of effective emails to readers, focusing on the “what”: content, format and voice.
Listen in as Tara and Manon discuss the three pillars of engaging and easy-to-write content that help authors attract and engage loyal readers, stay consistent, and overcome self-doubt and imposter syndrome.